Henning Piezunka from Heidelberg, Germany. I am an Assistant Professor at INSEAD doing research on Entrepreneurship, Innovation, and Strategy.
My research takes place at the intersection of strategy, entrepreneurship and innovation. I work on the topics of networks, competition, and innovation. I study these in the contexts of video games, user suggestions, and Formula 1. Most of my work is done through quantitative methods and network analysis. My committee members are Riitta Katila, Kathleen Eisenhardt, Chuck Eesley and David Krackhardt. More information on my Academic CV and my Google Scholar Profile. Research of mine that has been published includes:
- Piezunka, H., & L. Dahlander. “Distant search, narrow attention: How competition for attention alters organizations’ filtering of suggestions in crowdsourcing” Academy of Management Journal, in press
- Dahlander, L., & H. Piezunka (2014) “Open to suggestions: How organizations elicit suggestions through proactive and reactive attention.” Research Policy, 43 (5), 812-827
- Katila, R., Chen, E., and H. Piezunka (2012), “All the right moves: How entrepreneurs compete effectively in new and old markets”. Strategic Entrepreneurship Journal, 6, 116-132
- Piezunka, H. (2011) “Technological platforms - An assessment of the primary types of technological platforms, their strategic issues and their linkages to organizational theory” Journal für Betriebswirtschaft V61, 2-3, 179-226,
- Eisenhardt, K. and H. Piezunka “Complexity and corporate strategy” (2011) Sage Handbook of Complexity and Management. P. Allen, S. Maguire and B. McKelvey. 506-523
I teach the class on New Business Ventures on how to transform an idea into a business. I’ve led classes at the undergraduate, graduate, Ph.D. and executive educational levels. I’ve also been involved with initiatives for online education.
Before joining INSEAD, I attended the University of Mannheim (Germany), the Institut d'études politiques de Paris (France), the London School of Economics (UK) and Stanford University. I also co-founded a web company that serves clients in more than 60 countries (including the German Chambers of Commerce and the Federal Ministry for the Environment) and employs more than 20 people full time (www.cps-it.de). The company has continued to do well since I left for Stanford and recently celebrated its 16th birthday. In my free time, I enjoy cycling (road and mountain bike) and long distance running (half and full marathon). Here are some photos.
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